Grow your business with foot traffic

Between warmer temperatures and the freedom of holiday breaks from work and school most brick and mortar businesses notice an increase in foot traffic during these summer months. However getting potential customers to “cross the line” from the foot path into your store is about more than favourable holiday trading hours. To capitalise on this opportunity the first step is to gain exposure through strategically planned and placed outdoor signage. Signs can have a major impact on people’s desires … [Read more...]

Business Makeover Promotion Winners

Rebranding can seem terrifying for small businesses with less capacity for risk taking however rebranding or refreshing signage isn’t only for the large corporates. There are many benefits received from completing a review of business branding including competitive advantage, stimulating growth, and promotes innovation. Today’s post recognises the winners of our recent national promotion who intimately understand the benefits upgrading signage has on business. Earlier this year we ran a … [Read more...]

Big Marketing for Small Businesses

All businesses large and small need to consider their branding and messaging when marketing themselves. Big marketing for small businesses includes good branding that is memorable and consistent across all marketing efforts including signage, commercials, web presence, and print. In order to make your branding memorable and consistent, it is smart to consider using one service to handle all of your signage and branding efforts. An All-In-One Package When your new business opens up, you will … [Read more...]

Win up to $1,000 back on your project – 3 to be won!

Consider a rebrand or business makeover with our current promotion! You can win up to $3,000 back on your project when you get upgrade or freshen up your signage! Inform, entice, and attract clients with sophisticated business signage. Image is important so take control of the brand of your business and create one with a point of difference. Branding is more than a logo. Brands encapsulate vehicle graphics, directional signs, interior and exterior building signage, window graphics, illuminated … [Read more...]

Safety Signage ~ Safety Glow Signs

Safety Glow Signs store ambient light and glow in the dark. Safe, dependable and practical. No energy source is required. From emergency marker, egress, hospitals, schools or for your home. Since the conception of photo-luminescent materials for life safety systems, there have been many “CHEAP” variations of glow materials produced and sold. Obviously price drives everything, but you don’t want to risk your life, with “The Cheap stuff!” Most people don’t realise that the World Trade … [Read more...]

Plan a Smooth Rebrand Rollout

‘Failing to plan is planning to fail’… heard that before? The first step in achieving a successful rebrand rollout is with accurate planning. A GPS won’t direct you until you put in an address, likewise, a business with no direction goes nowhere. A plan provides direction and serves as a checklist to foster a smooth rollout. When rebranding or refreshing it’s essential to have a plan. You need to establish clear objectives and work towards those. What do you want to achieve by rebranding? A … [Read more...]

Why Rebrand?

There comes a time when growing and expanding businesses need to consider new ways to help facilitate new business needs. Perhaps the scope of services have developed outside of the original business name and it’s time for the brand to reflect the evolving business. This is the case for businesses where the offering now includes more than it did in its start-up phase. Perhaps the business now services a larger region than when it first started, for example if the company Penrose Plumbers now … [Read more...]

Are Business Signs Really Necessary?

Article from Signarama.com Business signs have a lot of benefits, some that are obvious and some that are not as obvious. For any business, signs are important to driving customers and promoting your work. But there is so much more to business signs than driving traffic and promotions – although those are huge components of why business signs are important to your business. Business signs bring in new customers. When you have professional quality business signs around your neighborhood or even … [Read more...]

Business Makeover or Rebrand

You have a stronger brand when there is brand consistency across your entire business. This includes the outside appearance of your building, the reception area, and even the images on your vehicles. Consistent good looking signage portrays a professional image to your customers, suppliers, and inevitably leads to higher sales. When you get your signage refreshed, installed from scratch on any part of your business, or do a complete rebrand, then you go into the draw to win back up … [Read more...]

4 Reasons Why Illuminated Signage is right for your business

Illuminated signs are easy to see and read, plus they broadcast your location 24/7. But what does it do for your company’s brand awareness and local area marketing efforts? Many people have the misconception that due to digital marketing strategies, the importance of signage and roadside advertising has decreased. Nothing could be farther from the truth. Your brand, product, or service lit up in bright, illuminated signage and graphics can generate interest and excitement, not to mention … [Read more...]